Articles For Non-profit Series
‘How many times can you ask the same supporters for help? Well the answer might come down to the specifics of how we frame donation appeal messaging. If we ask the same question ten times or use a vague call to action no different to the last, we risk sounding repetitive and unimaginative.
When it comes to the art of asking, multiple studies have proved these three tools to be effective for donation appeal messaging.”
Click through to Bloomerang to read the full article in the nonprofit advice series.
LIGHT ON LIGHT 